Custom Printed Stubby Holders
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Stubby holders are the most Australian item in promo — and the one with the highest photo-sharing rate. Sense2 prints full-sublimation neoprene stubby holders for rugby clubs, craft breweries, council Christmas parties, bucks events, festivals and corporate…
Stubby holders are the most Australian item in promo — and the one with the highest photo-sharing rate. Sense2 prints full-sublimation neoprene stubby holders for rugby clubs, craft breweries, council Christmas parties, bucks events, festivals and corporate end-of-year functions. Carlton Draught, Byron Bay Brewery and dozens of local sporting clubs reorder every season. Minimums are low (50 units), sublimation supports full-colour edge-to-edge print, and unit prices start at $2.40.
A sublimated neoprene stubby holder prints like a billboard and lives in an Esky forever — the most photographed item in Australian promo.
- Best for
- clubs & festivals, end-of-year parties, craft breweries, bucks & hens, council & community events
- Branding options
- full-colour sublimation, screen print, foil stamp
- Popular styles
- neoprene, foam, recycled rPET neoprene, cotton canvas
- Good for
- clubs & festivals, end-of-year parties, craft breweries
- MOQ
- 50 units
- Delivery
- New Zealand-wide
- Price range
- $2.40 to $8 AUD per unit
- Pairs well with
- sublimated neoprene stubby, matching foam holder, branded bottle opener, rPET tote
How to choose custom printed stubby holders
Stubby holder specification is simple — neoprene vs foam, full-colour sublimation vs spot-colour screen print, standard 375ml stubby fit vs slim 330ml can fit.
Neoprene (3–4mm wetsuit-grade) is the premium standard at $3.50–6 branded. It holds shape when empty, insulates warm hands from cold cans, and prints edge-to-edge in full photographic colour via sublimation. The de facto choice for craft breweries, clubs and premium sports events.
Foam holders at $2.40–3.50 are the budget-tier giveaway item — lighter and less durable, but still take screen-printed logos well for club giveaways.
Slim can holders (for Red Bull, White Claw, hard seltzer and soda cans at 250–355ml) have overtaken standard stubby holders in some markets — specify at brief time as the sizing is different.
Recycled-rPET neoprene is a viable ESG option at $4–7 branded. NSW councils and some breweries running sustainability campaigns specify recycled content in their briefs.
Branding: full-colour sublimation is the default — edge-to-edge photographic print including gradients, logos, sponsor panels and photos. Screen-printed logos on one or two sides cost less ($2.40–3.50) but only suit single-colour brand logos.
Lead times: 3–4 weeks sublimated, 2–3 weeks screen-printed. MOQs: 50 units sublimated, 100 screen-printed.
Compare your options
| Type | Best for | Brand feel | Typical use |
|---|---|---|---|
| Neoprene sublimated | clubs & breweries | Premium Aussie | Season merch |
| Foam screen-printed | budget giveaway | Casual, cheerful | Party packs |
| Slim-can holder | seltzer & Red Bull audience | Contemporary | Events & brand activations |
| Recycled rPET neoprene | ESG campaigns | Responsible | Council & uni events |
| Cotton / canvas | premium gifting | Considered | Exec summer gifts |
Frequently asked questions
What's the minimum order?
50 units for fully sublimated neoprene stubby holders with edge-to-edge full-colour print. 100 units for screen-printed foam holders. Below 50 units, per-unit economics collapse — a sublimation run under that quantity still carries the full setup cost, making 50 the practical floor even when recipient count is lower.
Can I get full-colour sublimation print?
Yes — edge-to-edge full-colour sublimation is standard on neoprene. Photographic print, gradients, sponsor panels, brand logos across every surface including the base. Artwork supplied at 300dpi in CMYK. We provide a free digital proof before production — physical pre-production samples available at additional cost, credited back on 200+ unit orders.
Do slim-can holders fit Red Bull and seltzer cans?
Yes. Slim-can stubby holders are sized for 250ml and 330–355ml slim cans (Red Bull, White Claw, Hard Rated, seltzer brands, standard soda). Specify slim vs standard at brief time — a standard 375ml stubby holder is too loose on a slim can and the holder flops around, killing the brand moment.
Are recycled or eco-friendly options available?
Yes. Recycled rPET neoprene stubby holders use post-consumer recycled polyester for the fabric face with standard neoprene backing. They take full-colour sublimation identically to conventional neoprene and price $0.80–1.50 above standard at matching quantities. GRS (Global Recycled Standard) certificates available on request.
What's the lead time?
3–4 weeks for sublimated neoprene stubby holders — standard schedule includes artwork proofing, production, quality-check and national delivery. 2–3 weeks for screen-printed foam holders with single-colour logos. Peak-season (October–December) runs stretch to 4–5 weeks — order 6 weeks ahead of end-of-year party dates.
Can you supply unbranded stubby holders?
Yes — unbranded blank neoprene and foam stubby holders at lower unit prices for clients who brand in-house or want to use them as decoration. Minimum 100 units unbranded. Common for hens/bucks event organisers who print names on-site via iron-on vinyl or fabric markers for individual-recipient personalisation.
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Send us your product idea, quantity, logo, deadline and delivery location, and Sense2 can help you find promotional products, corporate gifts or branded merchandise that feel creative, useful and right for your audience.
Find it. Love it. Keep it.
Branded stubby holders live a long time on a recipient's desk, in their bag or on their wall. The right ones become daily reminders of your brand — every glance is a brand moment, every use a tiny reminder that your logo or tagline made an impression worth keeping.
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